Wednesday, November 26th, 2014

Sales Training

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Welcome to the premier sales training site in the world.

You are about to embark on a prosperous sales journey, and I’m here to guide you every step of the way.

Waiting for you within this site is EVERYTHING you need to be successful in sales and make as much income as you desire.

Mastering sales in one of the most important skills you can learn. Not only can it provide substantial increases in your income, it can significantly benefit your personal life as well. I’m looking forward to sharing with you key information about how to be successful in sales and business.

If I was able to have great success in sales, and countless other proteges have been able to have success, then now it’s your turn to make it happen too.

This page contains the core training modules for the Silver Protege, Gold Protege, and Platinum Protege programs. You will see complete training for your membership level with access to coaching calls, webinars, videos, audios, and documents.

In this site you will also see excerpts of training in other membership levels with information on how to access the full training.

Now let’s get started …

If you are already a member, login at the right for full access to your sales training. If you are not a member, you can learn about our programs below.

New!Watch the Protege Fast Start video.

Silver Protege Training

Silver Protege training is the most powerful sales training system in the world. In Silver Protege you will learn how to effortlessly close sale after sale after sale. You will learn how to sell from a place of honesty and compassion. Silver Protege will make selling simple, easy, and effortless.

Click here to learn how Silver Protege Sales Training can help you make more sales and income with less stress!

Gold Protege Training

Gold Protege training contains the most profitable sales idea I have ever learned in sales. In Gold Protege I teach you the secret to instantly sky rocket your sales results. It has taken me 17 years to master this technique. Once you have learned this technique it is like having a license to print money and you can use it over and over and over again for the rest of your life.

Learn more about Gold Protege Sales Training and take your sales to the next level.
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My Sales Coaching Programs

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Silver Protege

Welcome to the Silver Protege training area [i4w_user_first_name].

Watch the Protege Fast Start video and learn how to get the most benefit from this powerful sales training program.

1. Ultimate Sales System Blueprint

My 14 module step-by-step system for how to sell in online audio format.

Click here for access to all 14 modules.

2. Silver Protege Weekly Call

Live Weekly Training and Q&A Call Access

The Silver Protege call is every Thursday from 4:00 to 4:30 PM Pacific. When the Silver Protege training is done at 4:30, the call turns into a Q&A call from 4:30 to 5:00. To ask a question during the call, email wins@ericlofholm.com.

Silver Protege phone number: 712-432-0404 Pin code: 647461#

The notes for the weekly Protege Call are posted on the blog in this site.

Recorded Weekly Training Calls

You can access over 100 previously recorded Silver Protege calls, along with the notes from the call and the audio recording.

Click here for recorded Silver Protege calls

3. Sales Mountain

Watch my 4 module video series on my blockbuster formula for persuasion and influence, The Sales Mountain. In this training you will learn the key components of my results-oriented sales process:

  • Lead generation strategies
  • How to set appointments
  • How to build trust and rapport
  • Steps to identify customer needs
  • How to effectively share the benefits
  • How to close more sales
  • How to handle objections and earn the sale

Sales Mountain Webinar Series

Get instant access to all 4 Sales Mountain training videos.

Sales Mountain Resources

Right-click here to download the Sales Mountain Webinar Workbook (Adobe pdf file)

Right-click here to download the Sales Mountain slides (Adobe pdf file)

4. Persuasion and Influence Mastery Course

Learn the system that will allow you to effortlessly and consistently make sale after sale after sale. This system has been shared with thousands of people all over the world to help them become more persuasive and produce better results.

This program will help you to generate more leads, set more appointments, effortlessly handle any objection with confidence and ease, and improve your time management and goal setting skills.

Click here for online access to this audio training series

5. Videos

These short videos will teach you the most important sales distinctions and strategies I know. They are designed to teach you important sales concepts that you can learn quickly and apply immediately to increase your sales.

Stay In The Conversation

Baseline Strategy

Elegantly Dance With The Prospect

Log 100 Hours

POI Strategy

The Questions Principal

6. Case Studies

In these quick videos, you’ll hear how other proteges have applied my sales concepts.

Rick Silva Speaking Success Story

7. Extras

Bonus Goal Setting System and Time Management System

As an extra unannounced bonus I am including my 10-step system for goal setting and my step-by-step system for time management.

My 10 Step Goal Setting System

Sell More And Thrive Time Management System

Tracker Spreadsheet

One of the most important tools to manage your sales performance on a daily basis is the Tracker.

Right click here to download an Excel spreadsheet tracker

Here’s what the Tracker looks like:

Sales Tracker Image

Sales Tracker

8. Fast Start Program

Silver Protege Fast Start training is designed as a 90 day program to sales success. I’ll guide you step-by-step through the most important sales concepts and strategies in my powerful sales system. The fast start program is designed to maximize your results in the minimum amount of time. With Silver Fast Start, you can spend as little as 15 minutes a day and achieve life changing sales results.

Access Silver Protege Fast Start Training

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Gold Protege

[i4w_user_first_name], welcome to the Gold Protege training area! Your Gold Protege membership includes access to all of the above Silver Protege training and the following additional training to increase your sales.

1. 12 Step Script Writing Formula 2. Script Writing Call

The scripting calls with Dave Iuppa are always held on the second and fourth Monday of each month at 4 pm pacific.
The phone number to use is 712 432 0404. The pin code is 647461#.

Click here for recorded Script Writing Calls Archives


3. Sales Scripting Home Study Course

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Right click to download audio 1

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Right click to download audio 2

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Right click to download audio 3

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Right click to download audio 4

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Right click to download audio 5

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Right click to download audio 6

Sales Scripting Home Study Course Manual

Click to open, right-click to download

Sales Scripting Home Study Course Manual

Sales Scripting Manual


4. Write Your Sales Scripts in 6 Weeks or Less 5. Sample Scripts 6. Extras

Sales Script Writing Workbook (Adobe PDF file):

Right click here to download the Sales Script Writing Workbook

77 Sales Scripting Techniques (Adobe PDF file):

Right click here to download 77 Sales Scriptig Techniques

4 Module Sales Scripting 101

Watch our world class 4 module series on sales scripting techniques for writing effective scripts.

Click here to watch Scripting 101 Session 1

Click here to watch Scripting 101 Session 2

Click here to watch Scripting 101 Session 3

Click here to watch Scripting 101 Session 4

6 Module Advanced Sales Script Writing Series

The Advanced Sales Script Writing series is the follow-up to the 4 module Sales Scripting 101 series.

Click here to watch Advanced Sales Script Writing Session 1

Click here to watch Advanced Sales Script Writing Session 2

Click here to watch Advanced Sales Script Writing Session 3

Click here to watch Advanced Sales Script Writing Session 4

Click here to watch Advanced Sales Script Writing Session 5

Click here to watch Advanced Sales Script Writing Session 6

Recorded Script Writing Club Calls:

You can access over 20 previously recorded Script Writing Club calls. These calls contain additional script writing training, scripting Q&A, and script critiques.

Click here for recorded Script Writing Club calls

Sales Script Writing Course for Speakers, Coaches, and Authors

Note: The notes and sample scripts referenced in the audios at http://lofholm.blogspot.com are below the recordings.

Week 1: Appointment Setting Script

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Week 2: Free Local Talk Script

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Week 3: Conference Call Selling Script

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Week 4: Coaching Session Appointment Setting Script

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Week 5: Coaching Enrollment Script

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Week 6: Front of the Room Sales (Coming Soon)

Week 7: Sell a Boot Camp Over the Phone Script

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Week 8: Follow Up With Non-buyers Script

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

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Platinum Protege

Welcome to the Platinum Protege training area. Your Platinum Protege membership includes access to all of the above Silver Protege and Gold Protege training.

1. Platinum Protégé Calls

Live Weekly Platinum Protégé Sales Meeting

Group calls/webinars with Eric

These calls will take place on the 1st and 3rd Mondays of the month starting May 2nd.

You can call in or participate online.

There will be 3 different group calls.

Click on the link to register for the call you would like to join. You may join more than one call.

1pm Pacific – Network Marketing: https://www2.gotomeeting.com/register/544354339

2pm Pacific – Public Speaking: https://www2.gotomeeting.com/register/499070987

3pm Pacific – Business Owner: https://www2.gotomeeting.com/register/426284531

After registering you will receive another email on how to join the webinar.

Recorded Monthly Platinum Calls and Weekly Webinars

For online access to archived Platinum Protege monthly calls and weekly webinars click here.

Business Owners Recorded Monthly Calls

Network Marketers Recorded Monthly Calls

Public Speakers Recorded Monthly Calls

2. Business Owners 3. Network Marketers 4. Public Speakers

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My Sales Products

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Close More Sales Formula/Jump Start Sales Training


Welcome to the Close More Sales Formula sales training program for jump starting your sales quickly [i4w_user_first_name]! This training program contains everything you need to boost your sales in 30 days or less:

  • Sales Mountain (4 module video series)
  • Persuasion and Influence Mastery (6 online audio CDs)
  • Bonus webinars on goal setting and time management
  • My special tracker spreadsheet

Click here for access to Close More Sales Formula/Jump Start sales training


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How To Master the Art of Goal Setting


In this 6 online audio CD set you will learn my exclusive goal setting techniques.

Click here to access training.


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[i4w_onlyfor tagname='CD Set - How To Master the Art of Time Management']
How To Master the Art of Time Management


In this 6 online audio CD setup you will learn my best time management strategies and tips.

Click here to access training.


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Persuasion And Influence Mastery System


In this 8 online audio CD program you will learn to become a master at persuasion and influence.

Click here to access training.


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Sales Scripting Home Study Course


In this 6 online audio CD sales scripting home study course you will learn my exclusive formula for writing sales scripts.

Click here to access training.


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How To Become A Sales Superstar


In this 6 online audio CD set you will learn the sales strategies that made Eric and thousands of his students sales superstars.

Click here to access training.


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Sales Scripting and Objection Handling


June 2010 product of the month sales training:

  • Sales Scripting Home Study Course – 6 Online Audio CDs
  • Objection Handling Webinar

Click here to access training.


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Time Management and Sales Planning


August 2010 product of the month sales training:

  • The Art of Time Management
  • Time Mgmt Webinar
  • “How To Work Smarter Not Harder” Productivity Webinar
  • Sales and Marketing Planning Series (5 Online Audio Calls)

Click here to access training.


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Ultimate Sales System and Sales Superstar


November 2010 product of the month sales training:

  • Ultimate Sales System Blueprint
  • How To Become A Sales Superstar
  • Interview With Dr Moine (aka The Sales Jedi)
  • Effortlessly Closing Sales Webinar

Click here to access training.


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Goal Setting and Sales Planning


December 2010 product of the month sales training:

  • How To Mastery The Art Of Goal Setting
  • Goal Setting Webinar
  • Sales and Marketing Planning Series

Click here to access training.


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Sales Scripting Home Study and Closing


February 2011 product of the month sales training:

  • Sales Scripting Home Study Course – 6 Online Audio CDs
  • How To Close Webinar

Click here to access training.


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How To Sell In The New Economy Book Bonus

  • Goal Setting Mastery Webinar
  • Sell More And Thrive Time Management Webinar
  • How To Connect With Anyone Webinar
  • How To Become A Sales Superstar (6 CD online audio set)
  • John Assaraf Interviews Eric Audio
  • Eric Interviews Dr. Moine (aka – the Sales Jedi)

Click here to access your book bonus training.


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My Special Offers

Special Silver Protege Upgrade

Silver Protege training is the most powerful sales training system in the world. In Silver Protege you will learn how to effortlessly close sale after sale after sale. You will learn how to sell from a place of honesty and compassion. Silver Protege will make selling simple, easy, and effortless.

Click here to learn how Silver Protege Sales Training can help you make more sales and income with less stress!

Gold Protege Upgrade Special

Gold Protege training contains the most profitable sales idea I have ever learned in sales. In Gold Protege I teach you the secret to instantly sky rocket your sales results. It has taken me 17 years to master this technique. Once you have learned this technique it is like having a license to print money and you can use it over and over and over again for the rest of your life.

Learn more about Gold Protege Sales Training and take your sales to the next level.
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My Special Offers

Special Gold Protege Upgrade (For Silver Members Only)

Gold Protege training contains the most profitable sales idea I have ever learned in sales. In Gold Protege I teach you the secret to instantly sky rocket your sales results. It has taken me 17 years to master this technique. Once you have learned this technique it is like having a license to print money and you can use it over and over and over again for the rest of your life.

[i4w_user_first_name], you are currently a Silver Protege member. Click here to learn how Gold Protege Sales Training can catapult your sales income and learn about a special upgrade exclusively for Silver Protege members.
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Next Steps For More Sales …

Silver Protege Training

Silver Protege training is the most powerful sales training system in the world. In Silver Protege you will learn how to effortlessly close sale after sale after sale. You will learn how to sell from a place of honesty and compassion. Silver Protege will make selling simple, easy, and effortless.

Click here to learn how Silver Protege Sales Training can help you make more sales and income with less stress!

Gold Protege Training

Gold Protege training contains the most profitable sales idea I have ever learned in sales. In Gold Protege I teach you the secret to instantly sky rocket your sales results. It has taken me 17 years to master this technique. Once you have learned this technique it is like having a license to print money and you can use it over and over and over again for the rest of your life.

Learn more about Gold Protege Sales Training and take your sales to the next level.
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