One of the fastest, easiest ways to get new clients is through public speaking. You can generate leads by speaking to groups of people. You can book speaking engagements and schedule conference calls.
There are two common types of speaking engagements and conference calls: paid ones and free ones. The ideas I am going to share will work for paid and free presentations.
What I mean by a speaking engagement is where you have the opportunity to speak in front of 4 to 40,000 people for 5 minutes to 5 days.
What I mean by a conference call is where you have the opportunity to speak to a group on a bridge line or speaker phone to 4 to 4,000 people for 5 minutes to 2 hours.
When delivering your presentation you can focus on making a specific offer or by offering a complimentary session. In Part 2, I’m going to focus on sharing strategies to offer a complimentary session.
Success,
Eric Lofholm
Master Sales Trainer and Coach